Top Notes: Armani Fragrances, Instagram Ads, Scent Bar, And Your Next Escape

This is the news you can’t afford to miss…Your Daily Digest from The Fragrance Foundation

• Strong Start Giorgio Armani is starting 2018 strong with 2 new fragrance launches and sales growth predicted to outpace the market. WWD (sub req)

• Infomercial Instagram ads are the new informercials. See how the platform converts customers immediately. Racked

• Anniversary The duo behind Scent Bar celebrates their anniversary by offering more exclusive, niche fragrances. Read the interview here. Cool Hunting

• Boost Interparfums raised its 2017 revenue guidance after Coach and Rochas fragrances performed much better than expected. Business Of Fashion

• Escape Explore this list of 52 places to go in 2018. The New York Times